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Media Relations

The media has evolved hugely in recent years and there are now more channels than ever before covering online, TV, radio, newspapers and magazines.

Lots of people talk about the pace at which the way businesses, brands and organisations’ communication is changing. There’s a fear in their voice and genuine concern that technology is taking over the world.

However, if we take a step back, it is the tools that deliver the messages that are evolving. Whatever happens, people will always talk about good and bad experiences, the world will always have news and people will always have an appetite for knowledge as well as a desire to find out more about what interests them.

The fact we can now do all these things instantly, using a whole host of channels, is exciting, it should be embraced and it presents opportunities. Opportunities that we can help you harness, maximise and use to your advantage.

The trick is to work out which communication tools your target audience are most likely to see and respond to, and then to use them to effectively communicate your key messages. Luckily for you, it just so happens that we’re very good at this!

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A Grade II listed former hospital in Cookridge has been transformed into a stunning new homes development, specific… https://t.co/E7UlMo388n
RT @FCFuneral: We are looking for people who would be willing to share their experience so that we can better understand how people expect…
A newly built Leeds apartment scheme that houses homeless people who are recovering from addictions, has been named… https://t.co/HNJ9ISvKL3
National roofing supplier, Rinus, expands into Leeds. Here’s one of several PR articles we’ve secured this week - https://t.co/XgPfKp6yUS
@gregwrightYP @LeedsNews @yorkshirepost @loanchargeAPPG Well done Greg!!
Just an observation about football behind closed doors - #PremierLeague players have obviously still been able to g… https://t.co/Nwl6ovoWmj
Full Circle Funerals opened its fourth site this week, after expanding into Halifax, as part of a six-figure invest… https://t.co/RfWO1pyOqI
Sometimes in this game, you never know what's coming. Today we've done a #PR story for a national veterinary group… https://t.co/Ict3BZ8D8a
Harris CM starts work on major construction project at York College. Here’s our PR today - https://t.co/6lD2M9LRjJ

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