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Media Relations

The media has evolved hugely in recent years and there are now more channels than ever before covering online, TV, radio, newspapers and magazines.

Lots of people talk about the pace at which the way businesses, brands and organisations’ communication is changing. There’s a fear in their voice and genuine concern that technology is taking over the world.

However, if we take a step back, it is the tools that deliver the messages that are evolving. Whatever happens, people will always talk about good and bad experiences, the world will always have news and people will always have an appetite for knowledge as well as a desire to find out more about what interests them.

The fact we can now do all these things instantly, using a whole host of channels, is exciting, it should be embraced and it presents opportunities. Opportunities that we can help you harness, maximise and use to your advantage.

The trick is to work out which communication tools your target audience are most likely to see and respond to, and then to use them to effectively communicate your key messages. Luckily for you, it just so happens that we’re very good at this!

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Coverage secured in several nationals this week about the rise of MaxiSaver on UK highstreets - https://t.co/IudseShncX
Fast growing retailer is bucking the trend and will create hundreds of new jobs this year with 20 store openings fr… https://t.co/OKwWfBxa12
Lots of positive PR coverage secured this week about work starting on multi-million pound development on former col… https://t.co/oN0wKtkdIf
The rising costs of building materials is putting the construction industry under pressure. Here's our PR today -… https://t.co/IKSmDaPwq6
Another high profile appointment at LCF Law. Here's one of several articles we've secured this week - https://t.co/itJ3Gp1kBi
Here's 1 of 10 articles we've secured this week about a major new planning application in Nottingham's Southside Re… https://t.co/rXx128BXZA
Work starts on new dementia-friendly housing scheme in York. Here's one of our stories this week -… https://t.co/90fr2nRSZ6
Hey @CocaCola @Nestle @Pepsi @Unilever Plastic production is bad for our planet, communities and our health. Drop y… https://t.co/YWicpD4jqm
Yorkshire’s largest independent estate agent, Dacre, Son & Hartley, plans to significantly grow its franchise netwo… https://t.co/2B3xuy6fbZ

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