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Media Relations

The media has evolved hugely in recent years and there are now more channels than ever before covering online, TV, radio, newspapers and magazines.

Lots of people talk about the pace at which the way businesses, brands and organisations’ communication is changing. There’s a fear in their voice and genuine concern that technology is taking over the world.

However, if we take a step back, it is the tools that deliver the messages that are evolving. Whatever happens, people will always talk about good and bad experiences, the world will always have news and people will always have an appetite for knowledge as well as a desire to find out more about what interests them.

The fact we can now do all these things instantly, using a whole host of channels, is exciting, it should be embraced and it presents opportunities. Opportunities that we can help you harness, maximise and use to your advantage.

The trick is to work out which communication tools your target audience are most likely to see and respond to, and then to use them to effectively communicate your key messages. Luckily for you, it just so happens that we’re very good at this!

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RT @czajkacaregroup: Well the summer fair was anything but sunny but we raised £1600 for the residents’ fund at Currergate Nursing Home Ste…
#Leeds city living specialist @Morgans_Leeds makes senior appointment. Here's our #PR - https://t.co/FRR8Obrq79 https://t.co/FRR8Obrq79
RT @czajkacaregroup: Raising money for the Resident’s Fund with two sponsored walks on 30.09.17 and 21.10.17 dressed as these crazy 118 guy…
York development receives prestigious blue plaque from York Civic Trust. Here's our PR - https://t.co/76AbWQtXfB
RT @yorkshireprobs: It's so windy York is being blown into the sea #StormAileen https://t.co/Jp7Iyw9TWK
Mixed used York development is fully occupied following two office deals. Here's our PR - https://t.co/Drr2kBa1yv
Work completes on major new extra care and dementia centre at Bingley. Here's our PR today - https://t.co/lcBK6jxTpN
Amazing PR secured today about a Yorkshire funeral director breathing new life into their industry - https://t.co/iKyEogoAuK
Check out our #PR today about @whitecrossvets opening its 17th practice near Bradford - https://t.co/UzjeqKCHJd

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